iCube Book Series

作者艾雲豪套用多個體壇頂尖運動員的例子，從經濟學的視角，將巨星誕生的背景、運氣和個人技能逐一進行分析，以經濟學的概念解釋體育競技中的博弈論，深入闡述體育產業的囚徒困境，從多個角度拆解超級巨星的成長方程式，結合各種文獻數據，剖析行為科學大時代下體育產業的新商業模式。

Experience an unforgettable evening as we dive into the brilliant mind of renowned private equity guru and author, Dr. Weijian Shan. Join us for insights from his captivating book, Money Machine, followed by a fireside chat with Professor Hongbin Cai, Dean of HKU Business School.

The Return on Kindness makes a compelling, evidence-based case for why kind leadership is good for business and how kind leaders create value through prioritising the mental health and wellbeing of their people.

Professor Joel Waldfogel will deliver a talk on his book titled "Digital Renaissance," aiming to elucidate how digital technology is revolutionizing the conventional creative industries, and why this transformation could be advantageous.

In this uncertain economic environment right after the world was emerged from the pandemic, how can investors maintain their resilience and manage risk?